Author Archives: Warren Hatter

About Warren Hatter

Warren Hatter devised and runs With The Grain. He uses insights from behavioural economics and behavioural psychology, to help local authorities and public health professionals work out how to encourage ‘desired’ behaviours in a way that is more ‘with the grain’ of human nature.

Can the use of behavioural insights ever really be mainstream in public policy?

Tweet Update: 28/11/2012: The audio from Warren’s talk can now be heard here. Lord Krebs, incoming President of the British Science Association was reported last week as criticising government use of ‘nudges’. Yet this amounts to a reservation that they … Continue reading

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